Branding and rebranding services

We streamline marketing efforts.

We take a strategic approach to every project and develop brands that connect with the right audience.

BRAND
CREATION

  • BRANDING STRATEGY
  • BRAND AUDIT
  • LOGO DESIGN
  • VISUAL IDENTITY SYSTEM
  • BRAND POSITIONING
  • BRAND MESSAGING
  • BRAND GUIDELINES
  • LAUNCH SUPPORT

BRAND
APPLICATIONS

  • INTERNAL AND EXTERNAL COMMUNICATION
  • SOCIAL MEDIA BRANDING
  • PACKAGING DESIGN
  • COMMERCIAL AND CORPORATE PRESENTATIONS
  • ENVIRONMENTAL BRANDING AND SIGNAGE
  • COLLATERAL MATERIAL DESIGN

WEB
DESIGN

  • CONCEPT AND DESIGN
  • CONTENT (TEXT, IMAGES, AND VIDEO)
  • WEBSITE DEVELOPMENT
  • SEO

Branding process

1

BRANDING
STRATEGY

Development stages:

  • Discovery Workshop
  • Competitor analysis
  • Brand audience identification and ranking
  • Establishing the defining elements of the brand
  • Communication, voice and tone of voice
  • Establishing the elements of differentiation
  • Brand positioning

2

BRAND
NAMING

Development stages:

  • Research
  • Name Proposals
  • Risk reports
  • Consultancy for trademark registration

3

VISUAL
IDENTITY

Development stages:

  • Style Boards
  • Logo design
  • Visual communication system
  • Chromatic

4

BRAND
BOOK

Content:

  • Brand Elements
  • Brand Positioning
  • The brand voice and messaging
  • Rules for the visual identity
  • Typography
  • Photo Styles

5

BRAND
APPLICATIONS

Development stages:

  • Identification of the necessary applications
  • Template development
  • Implementation and derivation of design

6

LAUNCH
ASSISTANCE

Includes:

  • Training
  • Visual production assistance
  • Print assistance
  • Copywriting verification