Branding – history and evolution
BRANDR – Viking word - was a burning tool used to mark the cattle, as a symbol of property, but also as a method to identify and discourage theft. The main purpose of the term is kept until today: to show ownership. The branded object reflect the originality and...
Armeanu Creative Studio Named a Top Romanian B2B Company
At Armeanu Creative Studio, we put the needs of our clients first. We are a couple working together for over 10 years who offer tangible solutions to solve the problems that brands face: branding strategy, branding & rebranding, brand implementation and brand...
Implementing the graphic identity
After developing a brand with a complex visual identity system, we ensure that it is properly implemented within the company. We are directly involved in the development of visual communication materials, or we provide advice when opting for internal development:...
Brand Book
Every branding project starts with a workshop to discover the needs of the brand and understand the problems faced by the company at the level of visual communication, followed by the development of a branding or rebranding strategy. Having this strategy as the...
LOGO DESIGN
The process of creating a logo or visual identity is one that involves both creativity and strategic and analytical thinking. It is important that the logo reflects the brand values previously defined in the branding strategy. In our branding projects we rely on...
BRANDING STRATEGY
Branding strategy defines the brand along with its values and purpose. Through this document we define the branding key factors: what the brand offers, to whom it addresses and in what way, what needs it satisfies and which design direction it will approach. We'll...
Branding Workshop
In about 3 hours, we will take the first steps in creating the new brand through aninteractive workshop developed according to your business needs. We will identify the brand attributes, target group, consumer profile and talk about the competition. In the workshop,...
