TRADITION AND PASSION IN A FAMILY WINE

PECETEA – Romania | Tohani

Pecetea is a wine born on the picturesque hills between the rivers Teleajen and Buzau; a wine made with love, from happy grapes under the gentle autumn sun.

Pecetea is a family brand that harmoniously combines tradition and passion.

Deliverables

  • Naming
  • Branding
  • Packaging – label design

THE CHALLENGE

What problems do we solve through this branding project?

Family, land, tradition and simplicity.

Creating a brand that inspires nostalgia after times gone by, enveloped in melancholy and embraced by warmth and purity.

SOLUTIONS

How do we solve the problems that the brand faces?

We have created a metaphorical logo, full of symbolism and feelings, that will revive the authentic Romanian memories.

Illustration is simple, archaic, from thin and lost lines – images that encompass the secret of the past.

ARMEANU ANA

0766 616 432

ana@armeanu.ro

ARMEANU CATALIN

0766 703 055

catalin@armeanu.ro

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